ASICS LAUNCHES GLOBAL STUDY IN A BID TO TACKLE THE EXERCISE INEQUALITY AFFECTING WOMEN

Global sports brand ASICS urges women and those that influence women to give their views on what can be done to close the gender exercise gap July 19, 2023: Today, ASICS is urging people in the UAE to participate in a global study that will expose what needs to be done to close the gender exercise gap. ASICS is on a

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ASICS LAUNCHES LIMITED EDITION GEL-RESOLUTION™ 9 

June 12, 2023 – DUBAI, UAE – ASICS is excited to announce the launch of limited edition GEL-RESOLUTION™ 9 tennis shoe, the first collaboration with BOSS, designed for Matteo Berrettini. In collaboration with BOSS, this special version of the GEL-RESOLUTION™ 9 combines ASICS’ advanced technology for baseline players with a fresh design inspired by the renowned fashion brand.  Designed specifically for

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ASICS PARTNERS WITH DUBAI BASED FITNESS COMMUNITY “AT THE PARK” TO ENCOURAGE MOVEMENT FOR WELLBEING

The unique collaboration aims to introduce more people to take on sport with various community outreach campaigns [February 21, 2023 – Dubai, UAE] – Global running brand ASICS is partnering with Dubai-based community sports and fitness initiative At The Park, in a joint effort to promote wellness, fitness, sport and running for everyone in the community. As part of the ASICS

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ASICS PARTNERS WITH APPAREL GROUP TO LAUNCH ASICS RETAIL STORES IN THE GCC

– The first ASICS store under this agreement opens in Doha, Qatar – The partnership marks the rapid expansion of ASICS in the region, launching across UAE, KSA, Qatar, Oman and Bahrain December 12, 2022, Dubai, UAE – Japanese sports brand ASICS and leading regional conglomerate Apparel Group have partnered to launch ASICS retail stores in Qatar, UAE, Saudi Arabia, Oman

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SAUDI SPORTS FOR ALL TEAMS UP WITH ASICS TO ENHANCE COMMUNITY SPORTS IN SAUDI ARABIA

Riyadh, 17 November 2022 – The Saudi Sports for All Federation (SFA) has recently signed a Memorandum of Understanding (MoU) with ASICS, the leading sportswear company, to bolster the Kingdom’s sports infrastructure and aid its transformation into a leading sports hub. The agreement was announced at a signing ceremony at the Saudi Ministry of Sports’ headquarters.  The partnership will see both

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